Mar 27, 2024
The History of Altra Shoes
– The MOVEMENT Movement with Steven Sashen Episode 218 with Golden Harper
Golden Harper’s expertise lies in handling running injuries,
complicated shoe situations and trail running. He attended Orem
High School. He has two amazing runner parents and 3 fast little
sisters and couldn't ask for better. They're all wonderful. His
interests include playing the guitar and writing songs,
photography, fastpacking/backpacking, showshoeing, trail running,
surfing, going to concerts and recording them, cooking, camping,
and going to as many mountain tops and beautiful, breathtaking
places as possible. His favorite book is The Other Side of Heaven.
His favorite magazine is Trail Runner. Post-college did
trail/mountain/ultra racing after finishing up running cross
country for BYU-Hawaii.
Golden
amassed over a decade of experience managing Runner’s Corner in the
Wasatch Mountains before creating and founding Altra in
2009.
Listen to this episode of The MOVEMENT Movement with Golden Harper about the history of Altra Shoes.
Here are some of the beneficial topics covered on this week’s show:
- How minimalist shoe stores prioritize teaching customers efficient running techniques.
- Why footwear design significantly influences your running mechanics and long-term joint health.
- How zero drop shoes led to improved running form and fewer injuries.
- How many in the footwear industry prioritize financial gain over consumer health.
- Why starting a footwear brand
involves resisting already establishing brands and marketing
constraints.
Connect with Golden:
Guest Contact Info
Facebook
facebook.com/PRGearSports
Links
Mentioned:
prgear.co
Connect with Steven:
Website
Twitter
@XeroShoes
Instagram
@xeroshoes
Facebook
facebook.com/xeroshoes